Central Washington University

Logo Guidelines

Clear Space

Use clear space to separate the logo from other elements and give it room to stand out. To ensure enough clear space, use an element of the logo for measurement, such as half the height of the “C” in the logo. Other elements can be safely positioned up to the outer blue line.

Minimum Size

CWU’s logo or signature should be displayed on all university publications and materials, regardless of media. The logo and signature should measure a minimum of .25” from the top to bottom of the letter C in CWU.

Color Combinations

The CWU logo or signature can be crimson, black, or white depending on the background color. Exercise good judgment to ensure the logo color provides adequate contrast with the background. Don’t obscure the legibility of the logo when placing it on photos. Do not place the logo on busy photos or backgrounds.

Dos and Don'ts

The CWU logo should not be altered or modified in any way. CWU’s marks are customized renderings and proprietary to CWU. Do not attempt to recreate them by redrawing, typesetting, or scanning.

Don't stretch, condense, distort, rotate, or otherwise alter the brandmarks in any way.