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Public Affairs

CWU Brand Standards

Contact Us

Public Affairs
Phone: 509-963-1221
Barge Hall - Room 402

Welcome to Public Affairs

The Department of Public Affairs shares the stories of the remarkable people, programs, and accomplishments at Central Washington University.

Our creative team helps staff, students, and faculty share their successes, opportunities, and discoveries to key audiences.

Using market research and incorporating best industry practices, we set the standards for communication on behalf of the university. Our goal is to ensure the highest standards of quality and effectiveness in communicating across all platforms: web-based, broadcast media, video, social media, print, and more.

Please call us at 509-963-1221 to find out how we can help you tell your story.


Our Team Leaders


Kremiere Jackson
Vice President of Public Affairs

Work smarter, not harder. It’s a philosophy we’ve embraced at Public Affairs. It means we want to help you think strategically to plan, develop, and implement the best public outreach and marketing approach that can provide the best return for your investment and effort.

Content Development/Media Relations/Video/Radio



Richard Moreno
Director of Content Development

Public Affairs develops content that may be used for any platform, from postcards to brochures and magazines, web pages and videos. Call us with your stories about remarkable students, interesting research, unique faculty projects, and successful alumni. Our office is also the university's official liaison with the news media. Before you contact the media or respond to media inquiries, please contact Public Affairs so we can provide you the background on issues at hand, provide current CWU data, and get you the support you need.




Teri Olin
Director of Marketing

Public Affairs defines the visual identity standards for the university: colors, logos, and more. We provide help with marketing, advertising, and promoting programs and events, as well as developing and managing paid traditional and new media outreach efforts. We look forward to creating a strategic marketing plan that works for you. Please schedule an appointment so we can discuss your needs.

Design/Brand Management



Barb Arnott
Project Manager

Public Affairs can help you design the right look and design for any medium. We can provide assistance with a wide variety of promotional projects for print, online, video, displays, and audio. Our award-winning team of graphic artists and designers can shape an image that is just right for your agency, event, promotion, or program. Please schedule an appointment to review your needs and develop appropriate vehicles for your message.

Web Services


Marty Romero
Director of Web Services

Public Affairs sets the web design standards for the university's website. CWU's Drupal content management system can accommodate virtually any need and is easy for users to maintain content. Please schedule an appointment to review your website requirements and develop a solution for your needs.

Executive Events



Lauren Zeutenhorst
Director of Executive Events

Public Affairs guides the planning for the university's most important events, including commencement, new student convocation, faculty promotion and tenure receptions, and other special events within the Divisions of Academic and Student Life, Business and Financial Affairs, and the Office of the President.


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