Event Management Specialization


Event management is a field that thrives on innovation, imagination, and the ability to create extraordinary experiences.

With a bachelor's degree in Hospitality, Tourism, and Event Management, you will take courses that combine the principles of hospitality and tourism with the art of crafting unforgettable events. From intimate gatherings to large-scale productions, you will work on actual events and learn the intricacies of creating immersive experiences that captivate and delight attendees.

Communication Leadership Problem Solving

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Carla Jellum

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What You'll Study

Academic Catalog | Hospitality, Tourism, and Event Management

 

Hospitality, Tourism and Event Management Core


  • HRM 381 - Management of Human Resources
  • HTE 201 - Introduction to Hospitality, Tourism, and Event Management
  • HTE 230 - Program and Event Budgeting
  • HTE 303 - Hospitality Leadership
  • HTE 373D - Convention and Meeting Management
  • HTE 419 - Applied Research and Evaluation
  • HTE 420 - Program Promotion, Sales and Advertising
  • HTE 484 - Hospitality Law, Negotiation, and Risk Management
  • HTE 487 - HTE Capstone
  • HTE 492 - Senior Practicum Credits

Event Management Specialization


  • ACCT 301 - Accounting Skills for Non-Accounting Majors
    • OR BME 146 - Basic Accounting
    • OR SPM 430 - Grant Writing, Fundraising, and Sponsorship in Sport Management
  • HTE 331 - Sustainable Events: Best Practices
  • HTE 374 - Festivals and Event Planning
  • HTE 375 - Virtual Event Design
  • HTE 393N - Destination Marketing
  • HTE 405 - Hospitality Catering

Department-Approved Electives


  • HTE 202 - Food and Beverage Operations
  • HTE 272 - Lodging Operations I
  • HTE 309 - Facility Planning, Maintenance and Safety
  • HTE 310 - Customer Service Operations
  • HTE 337 - Tour and Interpretive Program Development
  • HTE 371 - Tourism Essentials
  • HTE 373E - Resort Management
  • HTE 379 - Cruise Line Industry
  • HTE 386 - International Travel
  • MKT 360 - Principles of Marketing
  • MKT 376 - Foundations of Digital Marketing
  • WINE 201 - Wine Service and Food Pairing
  • WINE 452 - Regional Wine Tourism

 

Benefit from Connections

Engage in real-world event planning through CWU’s connection to local festivals, conventions, and community events, allowing you to apply classroom theory to practice.

HTE 393N – Destination Marketing

Discover what makes a place worth visiting and how to share its story. Learn how destinations build their brand, attract visitors, and create sustainable tourism.

Study Abroad

Expand your knowledge by studying event management globally through CWU’s study abroad opportunities, enhancing your cultural competence in the events field.

Experienced Faculty

Learn from instructors who bring years of industry experience in event planning and management, providing insights into current trends and best practices.

Apply

Discover how to apply to your program of choice at Central.

Financial Aid

Our Financial Aid staff are here to help you navigate financial aid.

Student Life

Pursue your interests in a supportive community. Learn more.

Visit

The best way to discover what makes CWU so special is to experience it yourself. 

Growing

Industry

The event management industry is projected to grow by 18% from 2021 to 2031, according to the U.S. Bureau of Labor Statistics.

Versatile

Skill Set

Develop transferable skills in project management, communication, and leadership that are essential across various industries.

Exciting

Benefits

Careers in event management often offer dynamic work environments, with opportunities to travel, meet new people, and work on high-profile events.

Career Outlook


Event planners bring people together for unforgettable experiences. With strong organizational and communication skills, graduates can find opportunities across Washington State and beyond.

Wages and Opportunities

Meeting, Convention, and Event Planners earn competitive salaries that grow with experience and specialization.

  • In Eastern Washington, professionals earn an average of $57,400 annually. 
  • Nationally, event planners earn an average of $59,440.
  • Across the state of Washington, the average salary rises to $66,070, with the top 10% earning more than $102,000 per year.

Data provided by O*NET and the Bureau of Labor Statistics.

Successful Fields


Festival Organizer/Manager

Meeting and Convention Planner

Nonprofit Event Coordinator

Wedding and Private Event Planner

Entertainment Supplier

Commitment to a Sustainable World


Central Washington University is committed to integrating sustainability across academics, operations, and campus life. Many CWU programs embed sustainability-related concepts, skills, and applied learning that prepare students to think critically about their impact on the world around them.

CWU is nationally recognized for this work through the AASHE STARS Gold rating, reflecting our dedication to transparency, environmental stewardship, and continuous improvement.

Sustainability courses include:

  • HTE 309 Facility Planning, Maintenance and Safety
  • HTE 371 Tourism Essentials
  • HTE 330 Sustainable Resources for Tourism
  • HTE 331 Sustainable Events: Best Practices
  • HTE 355 Sustainable Tourism

Learn more about CWU’s sustainability efforts through the Office of Sustainability, explore CWU’s national sustainability recognition, or view the full AASHE STARS report.