Communication

Bachelor of Arts in Public Relations

About the Public Relations, BA

Our Public Relations degree prepares you to develop effective communication strategies for organizations and individuals in various sectors. Through a combination of theoretical and practical coursework, you will understand media relations, crisis communication, digital media, and event planning. The program emphasizes critical thinking, research, and ethical decision-making, providing you with the skills needed to navigate complex communication challenges.

Why Study Public Relations at CWU?

In today's digital age, it is crucial for organizations and businesses to maintain a strategic communication plan and intentional brand.

A minor in Public Relations can help you develop strong communication skills, which are essential in various industries, and manage your future client's image and brand.

Where is this program offered?

• Ellensburg

How much does this program cost?

Explore information on Cost, Aid, and Value to make an informed decision about investing in your education at CWU.

Where can I find more information?

Please visit the CWU Academic Catalog for current information about admission requirements, course descriptions, learner outcomes, and credit information.

Careers and Opportunities

Graduates of the program are equipped to pursue careers in public relations, corporate communication, non-profit communication, or government communication. Consider applying for internships in Seattle, there are many large corporations that utilize communication as a key component in their marketing strategy.

• Public Relations Specialist: As a PR professional, you can develop and implement communication strategies for organizations, manage media relations, and promote a positive image of your clients.
• Communications Coordinator: Manage internal and external communications for organizations, including social media, newsletters, and press releases.
• Marketing Communications Specialist: Consider a career in developing and executing marketing campaigns that incorporate various forms of media, like social media, advertising, and public relations.

Highlights

Gain Early Media Experience at CWU

Our Communications Department prepares students for their future with specialized opportunities to work and succeed in their field of interest. See some of the many Student Media Opportunities at CWU today.

Join a Communications Student Organization

Expand your community at Central Washington University by participating in clubs and activities. Meet your fellow Wildcats and gain knowledge outside of the classroom by joining the Communication Department Student Organizations.