College of Arts and Humanities
Advertising
Minor
Minor in Advertising
Our Advertising Minor offers you an understanding of the advertising industry and its significance in society.
You will explore the principles and practices of advertising, including strategy and creative messaging that grab consumers' attention with an understanding of human behavior. Through a combination of theoretical and practical coursework, you will develop skills to create engaging advertising campaigns and apply them across various media platforms.
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Department of Communication
Lind Hall 109
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What You'll Study
Academic Catalog | Communication Department Website
Student Media
At CWU, you have the chance to get hands-on experience by working in student media organizations on campus. Within this program, explore your skills through the Central Communication Agency.
Courses
- COM 201 - Introduction to Mass Communication
- COM 280 - Advertising Fundamentals
- COM 300 - Media Research Credits
- COM 388 - Advertising Planning Credits
- COM 305 - Advertising Copywriting Credits
- COM 309 - Writing Broadcast Advertising
- COM 481 - Central Communication Agency
- COM 490 - Cooperative Education
- COM 492 - Communication Practicum
For more information on credits and specific courses, check out the CWU Catalog.
Writing Skills
Enhance your writing skills and craft clear, persuasive, and impactful messages tailored to diverse audiences and media platforms.
Student Media
Get specialized opportunities to work and succeed in your field of interest through one of our specialized media classes: Observer, Pulse Magazine, and the Public Relations Firm
Career Options
Become a Social Media Manager or a Paid Advertising Consultant, where you will leverage your skills in strategic communication and audience engagement.
Storytelling
Multimedia storytelling allows you to combine text, audio, images, video, and interactive elements to create engaging narratives that captivate and inform an audience.
Apply
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Financial Aid
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Student Life
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Why Study Communication at Central?
- No matter what career path you choose, effective communication skills are fundamental to success.
- Understand how to use communication to inspire and motivate those around you.
- Acquire the ability to craft and communicate a vision that others will be eager to follow.
- Gain the ability to effectively communicate your needs in both professional and personal settings.
