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Central Washington University

Zombies and the Brain to be Explored at CWU

ELLENSBURG, Wash. — In the spirit of the Halloween season, Central Washington University psychology professor Ralf Greenwald will discuss zombies and the brain Wednesday, October 30, in the Student Union and Recreation Center Theatre. The 5:00 p.m. presentation, titled “The Zombie Virus: Function and Pathology of the Undead Brain,” is free and open to the public.

“It’s a fun talk designed to reach a wider audience and educate people on brain function and pathology,” says Greenwald.

The presentation will focus on the basics of the human brain, how changes in zombie brains do have “real life” counterparts, and how brain disease can lead to behavioral changes.

“I use the zombie variety that has been popularized in AMC’s ‘Walking Dead’ TV show,” he adds, “which has had a major impact on the resurgence of zombie themes in society.”

Using zombie lore is becoming more a prominent and popular way to educate students and the general public. The Centers for Disease Control and Prevention, Harvard Medical School, and other prominent universities and organizations have used them in presentations. It has also received media coverage, including from CNN and the Chronicle of Higher Education. 

Greenwald has also been invited also make his presentation, to educate professionals and parents about brain function, early next year at the Washington State Infant and Early Childhood Conference.

Media contact: Robert Lowery, CWU Public Affairs, 509-963-1487, loweryr@cwu.edu

October 28, 2013