CWUNewsNews and Brand Identity Design Earns First in National Competition, 27 Feb 2017 10:17:11<p>The Association of College Unions International (ACUI) has awarded first place honors for the new Student Union and Recreation Center (SURC) logo and brand identity elements, designed during a 2016 summer internship by graphic designer Heidi Thaermert (CWU class of 2016). The logo was part of a comprehensive branding project for the partner areas of the SURC: Student Union, Recreation, Wildcat Shop and Dining. See the process <a href="" target="_blank">here</a>.&nbsp;</p>Publicity designers deliver winning materials for Res Life, 25 Oct 2016 13:14:22<p><strong>CWU Wins Two Gold Marketing Awards for Sophomore Year Experience Campaign</strong></p><p>Central Washington University has won two first place marketing awards from the Association of College and University Housing Officers-International (ACUHO-I). CWU’s Housing program, which is responsible for the university’s orientation program, earned gold in the “Printed Other” and “Newsletter” categories.</p><p>“A marketing award like this means that we are helping tell that story even better so that others can learn about the great opportunities found at CWU,” said Richard DeShields, associate dean for student living.</p><p>The ACUHO-I 2016 Marketing Awards recognize well-designed and innovative media in residence life and housing operations. ACUHO-I members include more than 1,000 campuses and 250 companies and organizations worldwide whose purpose is to advance the campus housing profession in service of students.</p><p>CWU’s FYE Orientation and Housing award-winning submission consisted of branded collateral—a poster, two-sided flyer and t-shirt—designed for the 2015 First Year Experience and Transfer Welcome events. The materials were designed by Yuen To “Toto” Ng, a student graphic designer who graduated in June of 2015.</p><p>The Sophomore Year Experience 2015-16 Newsletter earned Central its second first-place win. Laurel Fisher, a student graphic artist and 2016 graduate, designed the publication. This newsletter targets second-year undergraduate students and provides them with information on personal development and campus engagement through academic, residential, and co-curricular programs.</p><p>Ng’s work was completed during her internship and Fisher’s as a student graphic designer in the Publicity Center, which has a long-standing relationship with Housing. The Publicity Center employs student interns and staff workers and has produced these types of marketing products for nearly 20 years.</p><p>Media contact: Dawn Alford, public affairs coordinator, 509-963-1484,</p><p>October 25, 2016</p>CWU Publicity Center Wins Best Video Design, 11 May 2016 14:20:35<p><span style="line-height: 1.4;">(Ellensburg, Wash. – May 11, 2016) </span>CWU<span style="line-height: 1.4;"> Publicity Center staff won big in the </span>9<sup>th</sup><span style="line-height: 1.4;"> Annual Expression Awards, dominating the video category with two finalists and two honorable mention awards including </span><a href="" target="_blank"><em style="line-height: 1.4;">Best Video Design</em></a><span style="line-height: 1.4;"><a href="" target="_blank">.</a> This is the second consecutive win for the Publicity Center.</span></p><p><span style="line-height: 1.4;"><img alt="" src="/publicity/sites/" style="width: 460px; height: 350px;"><br><em>Pictured L to R: Julian Smart, Kaitlyn Kurisu, Laurel Fisher and Danny Lazo</em></span></p><p>“It’s an honor to be recognized for the work we’ve done,” said Julian Smart, head videographer and sophomore film major at CWU. “Working in the Publicity Center has been a great opportunity to be creative, work with other artistic students and build my portfolio.”</p><p>The <em>Best Video Design</em> was awarded for a “Mapworks Survey” spot created by Smart, with design elements crafted by senior graphic design major Laurel Fisher.</p><p><iframe class="youtube-player" frameborder="0" height="390" src="//" title="YouTube video player" type="text/html" width="480"></iframe><br><a href="" target="_blank"><em>Click here to watch the CWU Publicity Center's award-winning work</em></a></p><p>Smart based another finalist entry, “ASCWU Open House” on design elements created by Danny Lazo, also a senior graphic design major.</p><p>Honorable mention recognition went to “Operation Elf,” a Claymation-style video designed by senior Catherine Johnson and Smart incorporating design element by freshman graphic design major Kaitlyn Kurisu. Smart’s production “Happy Holidays from HYPE” also received honorable mention honors.</p><p><span style="line-height: 1.4;">According to the </span>Visix<span style="line-height: 1.4;">, Inc. website, the competition was launched in 2008 to recognize the best content designs created for use with its </span>AxisTV<span style="line-height: 1.4;"> digital signage software, which is utilized by the Publicity Center’s Wildcat Access advertising program. Marketing, communications and digital signage design specialists judged more than 250 entries and announced the three category winners May 10. Judges’ decisions were based on technical design, creativity and communications effectiveness.</span></p><p>"It's incredible for our students to get recognized like this," said Justin Beckman, senior graphic designer who supervises the Publicity Center's designers and video production. "The Publicity Center is fortunate to hire some of the best student talent from the&nbsp;graphic design and video programs&nbsp;at&nbsp;CWU, providing them hands-on experience, while offering quality services&nbsp;to campus&nbsp;clients. Their passion and drive is a key force in our mission to promote events and activities across campus."<br><br>As an award recipient, the Publicity Center will receive a Sharp 43” Class LED 1080p Smart HDTV Roku television, a Visix Creative Services Team Theme Pack and a mounted, personalized Expression Awards trophy. The winning entry will also be recognized in Visix’s e-newsletter and press release announcing winners, be featured on Visix websites and social media and have use of the official Expression Award winner logo. The full list of winners, finalists and honorable mentions can be found at <a href="" target="_blank"></a>.</p><p><br><img alt="" src="/publicity/sites/" style="width: 200px; height: 112px;"></p></span style="line-height: 1.4;"></span style="line-height: 1.4;"></span style="line-height: 1.4;"></em style="line-height: 1.4;"></span style="line-height: 1.4;"></span style="line-height: 1.4;"></br></br></span style="line-height: 1.4;"></span style="line-height: 1.4;"></span style="line-height: 1.4;"></br></br></br>CWU Celebrates National Coming Out Day Oct. 7, 07 Oct 2015 08:37:39<p>(Ellensburg, Wash. - October 6, 2015) Central Washington University, CWU’s EQuAl (Equality through Queers &amp; Allies) and the Center for Diversity and Social Justice (CDSJ) are extending an invitation to participate in this year’s celebration of National Coming Out Day, Oct. 7. Every year on National Coming Out Day, the LGBTQIA+ community celebrates the act of coming out as lesbian, gay, bisexual, transgender, queer (LGBTQI+) or as an ally. When people know someone who is GLBTQIA+, they are far more likely to support equality.<br><br>The local “Get Ready To Come Out!” event has multiple components throughout the day, including a workshop for documenting the “coming out” process, a group photo shoot of CWU faculty and staff wearing “Get Ready to Come Out” t-shirts as members of the LGBTQIA+ or allies, a sharing of stories, and the opportunity to learn about on and off-campus resources. All activities will take place on the CWU campus.<br><br><strong>10 a.m.-2 p.m. in the CWU SURC Pit</strong><br>Individuals will have the opportunity to get help workshopping their stories. Central Washington University faculty and staff will be available to assist others in crafting prose, poetry and short stories of their own coming out experiences, someone coming out to them, or what “coming out” means in today’s society.<br><br><strong>4 p.m. in the Barge Courtyard</strong><br>CWU faculty and staff participating in the “Get Ready to Come Out” t-shirt initiative will gather for group photo shoot. This opportunity to “come out” and be visible to students as either a part of the GLBTQIA+ community or as their Ally is also the beginning of an initiative to stop hostility against GLBTQIA+ students within the CWU community in classrooms and offices.<br><br><strong>5 p.m.-8 p.m. in the CWU SURC Pit</strong><br>Participants can share their story with others, listen to others share words of encouragement and strength, sign the “Coming Out” Door, and meet on and off campus GLBTQIA+ resource organizations including EQuAl, CDSJ, the Wellness Center, GLSEN, The Student Medical &amp; Counseling Center and more.</p></br></br></br></br></br></br></br></br></br></br></br>CWU Publicity Center wins Best Video Design in 2015 Expression Awards, 14 May 2015 12:51:12<p>When Megan Schmitt submitted entries in the 8th annual Expression Awards competition for digital signage and content, sponsored by Visix, Inc., she felt confident that they would show well against other entries from across the country. The work created by CWU Publicity Center staff not only won <a href="" target="_blank"><em>Best Video Design</em> </a>but actually swept that category with two finalist awards, and received a finalist and two honorable mention awards in the Best Still Design category as well.<br><br>“I was pretty excited when I read the email announcing the awards,” said Schmitt, a junior Public Relations major at Central Washington University who manages the Wildcat Access digital advertising program on campus. “I had a feeling we’d win at least one because our designers and videographer are really talented. It was great to get the recognition, especially competing against other colleges like Boston University and University of Wisconsin.”<br>&nbsp;<br>The <em>Best Video Design</em> was awarded for a 15-second “ASCWU Elections” spot, with design elements created by senior Graphic Design major Taylor Froberg and motion graphics created by junior Film and Video Studies major Catherine Johnson. Finalist awards in the video category were for “Mapworks” with design by Justin Beckman, Publicity Center’s senior graphic designer, and motion graphics by Johnson; and for “SEOI’s” filmed and edited by Johnson.<br><br>The Publicity Center was also a finalist in the <a href="" target="_blank"><em>Best Still Design</em></a> category for “Wildcat Shop Spring Sale” designed by Beckman, and received honorable mention nods for “Fiddler on the Roof” designed by senior Graphic Design major Kristina Von Essen and “Cornhole Tournament” by Beckman.<br><br>According to the Visix, Inc. website, the competition was launched in 2008 to recognize the best content designs created for use with its AxisTV digital signage software, which is utilized by the Wildcat Access program. Marketing communications and digital signage design specialists judged more than 300 entries and announced the winners May 12. Judges’ decisions were based on technical design, creativity and communications effectiveness.<br><br>“This is the best work we’ve seen in eight years,” said Debbie DeWitt, Marketing Communications Manager for Visix, in a release published on the company website. “The designs entered in the 8th Annual Expression Awards provide a bold example of the innovative ideas and design capabilities of our customers. We’re seeing more sophisticated video work, better graphic design and a better understanding of engagement and measurement techniques across the board."<br><br>As an award recipient, the Publicity Center will receive a GoPro HERO3+ Silver camera, and a mounted, personalized Expression Award. The winning entry will also be recognized in Visix’s e-newsletter and press release announcing winners, be featured on Visix websites and social media, and have use of the official Expression Award winner logo. The full list of winners, finalists and honorable mentions can be found at</p></br></br></br></br></br></br></br></br></br></br></br></br>The CWU Publicity Center’s Student Employees Shine, 06 Jun 2014 15:02:07<p>CWU provides its students with the opportunity to not only earn degrees, but to achieve excellence in the classroom and in the community. The CWU Publicity Center is one of many university offices that hires student employees, and by so doing the Publicity Center provides these students with the chance to hone their professional skills and express their creativity. From winning awards to achieving top academic honors, the Publicity Center’s student staff has achieved great things this year.</p><p>Chloe Allmand, a publications writer and media assistant, was recently selected along with fifteen other CWU Douglas Honors College students to attend the Western Regional Honors Conference in Denver, Colorado and present a research paper on disjunction between the scientific community and the public concerning environmentalism. Allmand has made the Dean’s list fall and winter quarters this year and as she is academically in the top seven percent of CWU’s juniors, she has been invited to join the Phi Kappa Phi honor society.</p><p>As the Hype Street Team Lead, Camille Colgan helps to run all of the Publicity Center’s social media sites and reach out to students by attending events on campus. This year, Colgan has excelled in her courses at CWU and has made the Dean’s list both fall and winter quarters, and most recently has been named a McNair scholar. Colgan holds a 3.8 GPA as a Sociology major, and though she could graduate summer quarter, she has instead decided to take on a second major in either Psychology or Public Health.</p><p>Jake Lunde, a graphic designer, was recently recognized for his talent and creativity at the 2014 CWU Department of Art Annual Juried Undergraduate Student Art Exhibition. Lunde won the Student Artists Collective Award for his design of the Winter 2013 Hype, the Publicity Center’s quarterly publication, which highlights campus events and activities. Lunde will graduate this spring with a Bachelor of Fine Arts in Graphic Design.</p><p>Jackson Scherer, another graphic designer, was recently awarded the Glen Bach's Excellence in Graphic Design Award for the Wildcat Welcome Booklets that he designed at the Publicity Center during his internship in the summer of 2013. These booklets were also on display at the 2014 CWU Department of Art Annual Juried Undergraduate Student Art Exhibition. Scherer will graduate this spring with a Bachelor of Fine Arts in Graphic Design, and is hoping to stay in Ellensburg after graduation and do freelance work.</p><p>Former Publicity Center graphic designer Zach LaMance graduated from CWU in 2013 with a BFA in Graphic Design. He recently received national recognition when his design of the Winter 2012 Hype took second place at the Association of College Unions International 2014 Steal this Idea competition. LaMance currently works as a presentation design specialist for Silver Fox Productions, Inc. in Seattle.</p><p>“The Publicity Center has a great, positive vibe. The best work comes from being in a good environment surround by good people,” LaMance said.</p><p>The wide array of achievement from the CWU Publicity Center’s student staff demonstrates the excellence expected in their workplace, which the staff carries over into their lives as students and budding creative professionals.</p><p>For more information please visit or contact Mindy Holliday at 509-963-1993 or</p>Publicity Center designers win local, regional ADDY awards, 26 Jun 2012 12:14:29<p>Central Washington University’s Publicity Center received three ADDY awards from the local chapter of the American Advertising Federation (AAF) at a presentation March 28 in Yakima, Wash. The Chinook Awards recognize excellence in printing, publishing and broadcasting produced in Central and Southeastern Washington. One entry then went on to pick up an award at the regional level, and has been entered at the national level.<br><br>The Yakima Advertising Federation presented Silver ADDY awards to Publicity Center designers Dalila Copeland, Zach LaMance and Justin Beckman. Copeland and LaMance are graduating from CWU this spring with degrees in the graphic design program. Beckman is employed as the senior graphic designer in the Publicity Center, where he supervises student creative staff including Copeland and LaMance.<br><br>Copeland’s “Green Dot” entry was a multi-faceted campaign designed to bring awareness to the CWU Wellness Center’s “Green Dot” program, a national movement to empower people to speak out against violence. Components of the campaign included posters, green dot messaging on sidewalks and a short film.<br><br>LaMance’s entry for “Ropeless Rodeo” consisted of poster and water bottle design for an annual event hosted by CWU’s Climbing Club and Outdoor Pursuits and Rentals (OPR), as part of the Northwest Collegiate Climbing Circuit (NC3).<br><br>Beckman’s poster campaign, “Say This, Not That,” focused on using appropriate language in reference to groups and individuals. The campaign was created for CWU’s Equity and Services Council, a body of student organizations that promotes inclusivity. Beckman's design earned a Silver ADDY from the Northwest region as well, and has moved on to compete nationally.<br><br>Conducted annually by the AAF, the local ADDY awards contest is the first of a three-tier national competition. Winning entries have been forwarded on to the regional competition, the Northwest ADDYs, where they will compete for the chance to show at the national ADDY Awards competition later this spring.<br><br>More information can be found at</p></br></br></br></br></br></br></br></br></br></br></br></br>