Skip to body

KCWU TV

Operating Procedures and Program Guidelines

Station Operation

  • Staffing: Public-access channel staff members consist of the Station Manager/ Electronic Media Producer II, Studio Engineer, Electronic Media Producer I, and Program Scheduler.
    • The station manager/video producer II has responsibility for the day-to-day management of the university public-access channels, assigning and producing video projects for airing.
    • The studio engineer maintains the entire array of studio, control room and channel scheduling equipment and software, checks out equipment as required for productions, and assists with training.
    • The Video Producer I has responsibility for creating channel content, including: setup and tape campus events, guest speakers and faculty presentations, and other activities as assigned by the station manager.
    • The program scheduler has responsibility for maintaining the viewing schedule, the channel template and the daily information crawl.
    • Student and temporary operators will be hired by the station manager as required to meet production commitments.
  • Maintenance: All maintenance and repairs are performed by MTIS Media Engineers.

Equipment and Facilities

  • Equipment: Three medium-duty cameras and editing software are available for production work through a checkout system.
  • Facilities and equipment shall be available to faculty and students under the supervision of MTIS staff.
  • The television studio is available for inside productions, and its use is governed by studio policies (see attached studio policy draft).
  • Distance education classrooms, and other campus facilities designed to permit television production, are under the control of operations and video productions within MTIS.
  • Scheduling of studio time is under the supervision of the MTIS Program Coordinator.

Volunteers, internships, and paid staff

  • Certified volunteers will be called upon to serve as members of a production crew for studio and field productions.
  • Internships of one quarter or more will be available to students majoring in communications and allied departments.
  • MTIS will have responsibility for engineering and technical support for production activities that make use of volunteers and/or interns.

Channel governance/operational responsibility

  • Channel 15 operations reports to the university President through the Director of MTIS.
  • A program review committee, consisting of one representative from each university division, exists to advise the station management and the president on program development.
  • The station manager occupies the role of senior producer, with responsibility for the day-to-day activities of the university public-access channels, selecting associate producers, and sponsoring student interns and volunteers. This individual reports to the Director of Multimedia Technology and Instructional Support (MTIS).
  • Rules and guidelines for university public-access channel operations are governed by the policies of MTIS and Central Washington University, and the Codes of the State of Washington.
  • MTIS staff and the university public-access channels are bound by the provisions of Public Access Television as prescribed to by FCC regulations for “local origination” television and content.
  • The station manager and operations director meet weekly to plan programming and select content for airing.

Program proposals/content consideration

  • Programs aired on university public-access channels will consist of those productions of high technical quality having educational, historical and/or informational value. 
  • Independent programs can be produced in conjunction with the Department of Communication or another unit working directly with the director of MTIS and the station manager.
  • Program selection and scheduling is the responsibility of the director of MTIS and the station manager.
  • Student and faculty productions will be scheduled in consultation with MTIS.
  • All programming must comply with FCC regulations, the policies of Central Washington University, and the codes of the State of Washington.
  • Only programming created, or proposed, by members of the university community will be considered for airing on university public-access channels.

Underwriting

  • Financial support from individuals and groups to cover programming costs is encouraged.
  • Acknowledgements of financial support of no more than twenty (20) seconds may be spoken or written at the beginning of a program. Only name identification may be used with these acknowledgements.
  • No "call-to-action" or demonstration of a product or service may be included as part of the acknowledgement.

Limitations/revocations/liabilities/prohibitions/permissions

  • The Director of MTIS, or designee, in consultation with the Program Review Committee, has authority to deny or suspend airing of any program that fails to meet university public-access television production standards, or in any way harms the reputation of Central Washington University, its faculty, students, and staff.
  • Opportunities to produce programs on university public-access channels will be withdrawn if content fails to meet contemporary community standards of decency and fairness.
  • Copying content from the works of others without acknowledgment (plagiarism) is not permitted.
  • Acquisition of copyright clearances and appropriate arrangements from broadcast stations and/or networks, sponsors, music listening organizations, performer's representatives, and any other person(s) necessary to authorize transmission of program material on the university public-access channel as part of a production is the responsibility of the program producer.
  • Prior permission, releases and/or clearances shall be obtained to video tape speakers at public events, individual interviews, and before setting up equipment on private property.
  • Liability for infringement of copyright, inappropriate use of trademark logos, defamation, or any violation of other federal and state laws or statutes resides with the program producer.
  • Programmers are responsible for all claims of personal injury or defamation, which arise as a result of a program aired on university public-access channels.

Intellectual property ownership rights

  • The program producer owns the original copyright on any works produced for university public-access television.
  • All other rights, licenses, and distribution of content produced in the television studio must be mutually agreed to by the producer and Central Washington University prior to production, and specified through individually written contracts.
  • The Director of MTIS, or designee, has permission to maintain a copy for the university archive of all programs produced for university public-access television, and is authorized to schedule repeat airings of these programs.
  • Central Washington University has permission to include segments of programs produced for university public-access television in other video formats for marketing purposes, or as part of a subsequent media project,so long as it is for an educational purpose.