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News is about Nikki Stetzler
They are: Other

Richard Moreno, Central’s new director of content development, took time out of his busy schedule to pay a visit to a public relations writing class Monday, Oct. 19.
The students in Jennifer Green's upper division course Advanced PR Writing were given the opportunity to ask Moreno about his career and advice to PR hopefuls.
“The most useful thing I’ve learned was to pay attention to my writing,” Moreno said.
When you are working in public relations you need to be able to tell the story fast. Writing plays a major role in the job. Moreno stressed the students to practice their writing so they can get better.
“The core of it all is being a good writer,” Moreno said.
Moreno told the class that when he first started out in his career he did not pay enough attention to the process and his writing suffered as a result.
Now, in his free time, Moreno writes nonfiction travel history books, the most recent of which is A Short History of Reno.
“When you’re in public relations or advertising, a big part of what you do is research,” Moreno said.
Six weeks ago Moreno came to Central with big plans. He told the class when prospective students look at universities the three most observed factors are cost, availability of majors, and the quality of teachers.
As a result, Moreno and his team are working on revamping Central’s homepage. At the moment the homepage is geared towards laptop users. But Moreno is working to make the site more mobile friendly. This will be a long term project.
Moreno got his start in journalism prior to moving to the public relations field. He spent seven years as the director of advertising and public relations for the Nevada Commission on Tourism.  In August 2006, he moved to Western Illinois University where he served as director of student publications and adviser for The Western Courier, the student newspaper. He currently works for Central Washington University as the director of content development.

Article By PR Student Nikki Stetzler

October 28, 2015
News is about James Naranji and Kevin Kolb
They are: Undergraduate Student

Senior PR major James Naranjo and Senior Broadcast major Kevin Kolb partnered with two University of Washington broadcast majors to start their own production company ILM Production, and produce a video narrative of Shelly Smith's final mammogram to determine if chemotherapy had eradicated breast cancer from her body.  Shelly Smith is known for her long career and groundbreaking work as a female sports analyst at ESPN. 

Her much publicized battle with breast cancer was a topic that Mr. Naranjo found fascinating and en lieu of National Breast Cancer Awareness month, the boys took the initiative to contact Smith and pitch the idea of producing a video narrative of that final mammogram to be aired by ESPN.  Shelly loved the idea and even authored the article that accompanies the video and both can be found at the link below.  These students paid for the trip down to Los Angeles out of their own pocket, and because of the quality of their work, ESPN covered their expenses. Additionally, Smith has invited the guys to accompany her on a trip to Florida as she speaks on behalf of National Breast Cancer Awareness Foundation to produce similar videos designed to foster greater awareness concerning breast cancer.  Lastly, as a foot in the door, Smith has added these students to the ESPN roster of videographers.

October 6, 2015
News is about CWU Student Media
They are: Other

GREAT news! The brand new CWU Student Media mobile app is now LIVE and available for download on Apple OS! The app will be pushed into the Android marketplace soon. The CWU Student Media app represents: the Observer, Pulse, CATtv, Newswatch and the Central Communication Agency. The app will allow students to stay up-to-date with all the latest campus news from the various student medias housed in the Communication Department!

The CWU Student Media app also features an exclusive "offers" section that0 allows local businesses to connect directly with students on campus! Coupon deals, bar specials, job openings, hours, location, and more! Don't miss out on the MUST HAVE CWU Student Media mobile app!

October 11, 2013
News is about Nick Oliver
They are: Undergraduate Student

Nick Oliver is a Broadcast Journalism Pre Major. He has just been awarded a 2013 Pfizer Communication Fellow position at the upcoming 147th annual session of the National Grange in New Hampshire November 2013. Congratulations Nick!

October 3, 2013
News is about Cesar Garcia
They are: Faculty Member

Cesar Garcia published recently "Using Strategic Communication for Nation-Building in Contemporary Spain: The Basque Case" in International Journal of Strategic Communication, volume 6, issue 3, pp. 212-231.

September 13, 2013
News is about Cesar Garcia
They are: Faculty Member

Cesar Garcia, Associate Professor and Chair of the Communication Department, has had his paper "Clientelism, economic structure and public relations in Southern Europe: An example of diversity in the Western world" published in Public Relations Journal (official journal of the Public Relations Society of America), Volume 7, Number 2. It can be retrieved on

August 28, 2013


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